CREATING NEW VALUE FOR B2B BRANDS.
InnerBark Marketing partners with BtoB manufacturing and high-tech companies, helping them with strategic marketing, planning and integrated implementation.
We align marketing solutions with your business strategy to drive valuable growth in competitive environments. Our digital programs incorporate measurable results and optimization, so you’re never guessing…and ongoing programs keep getting smarter.
WHY INNERBARK?
INSIGHTFUL STRATEGY TO OUTPACE YOUR COMPETITION
InnerBark Marketing brings the power of Fortune-class BtoB marketing to manufacturing, industrial, high-tech, and professional service companies.
We create insightful strategies and innovative marketing communication programs to help our clients outpace their competitors. With a deep understanding of integrated marketing, we know when and how to leverage the right disciplines to maximize growth and ROI.
With extensive expertise in industries ranging from aviation to automotive, aquaculture to warehouse automation, medical to energy, we understand high-tech manufacturing, machine tools, IoT, coating technology, non-destructive testing, and smart factories. InnerBark Marketing brings a rare perspective and entrepreneurial spirit to your company’s marketing challenges.
SERVICES
RESULTS-BASED PROGRAMS NEED THE RIGHT COMBINATION OF SERVICES
InnerBark specializes in the core services BtoB companies need to drive successful programs. We scale and prioritize based on your business goals and resources, “play nice with others,” as some clients have more than one marketing partner, and we are good stewards of your resources, as we are vested in your short- and long-term success.
Strategic Planning
Branding & Design
Digital and Print Design
Inbound and Outbound Lead Generation
Technical Writing / White Papers / Webinars
Web Design / Development / Maintenance
SEO / PPC / Analytics
Video for Brands, Products, Customer Testimonials
Content Strategy / Public Relations / Social Media
Events / Trade Shows
Our model varies depending on your needs. We can serve as a fractional CMO, providing strategy, planning, and execution support. Or, we can be a strategic partner, engaged in digital transformation, lead gen, web development, or digital marketing.
We’d love the opportunity to learn more about your challenges and opportunities and see how we could provide greater value to help you reach your business goals.
THE WORK,
THAT WORKS
We thrive on diving deep into our client’s industry, developing keen market insights, and creating inspirational programs that deliver meaningful and measurable results. Unlike other agencies that “dabble” in the BtoB space, we specialize in it. Our passion is helping manufacturing and high-tech companies with strategic marketing, planning and integrated implementation.
John and InnerBark Marketing is our marketing and business strategy partner. With his international experience and the depth of his knowledge he helped us to create a successful lead generation campaign that drove new opportunities for Feintool. John has a unique capability to understand and align marketing recommendations to what is most relevant to Feintool and our clients. We can highly recommend John and the services of InnerBark Marketing!
LARS REICH, Executive Vice President, Sales and Marketing
Feintool US Operations, Inc.
CONTACT US
Every great collaboration started with a conversation, so let’s start ours.
Thank you for contacting us!